쩌리짱 - 정준하<무한도전>
Top Underdog JjeorijjangMeme Name: Jjeorijjang - Jung Joon-ha <Infinite Challenge>
Original Source
Pronunciation
Jjeo-ri-jjang (like "Juh-ree-jahng") - Jeong Jun-ha (like "Juhng Joon-hah") <Moo-hahn-doh-juhn (like "Moo-hahn-doh-juhn")>
Period of Popularity
The 'Jjeorijjang' meme first appeared on October 3, 2009, in episode 173 of MBC's 'Infinite Challenge' Chuseok special, 'Infinite Challenge TV'. It began when Park Myung-soo called Jung Joon-ha 'Jjeorijjang,' combining 'jjeori' (derived from 'geotjeori') with 'jjang.' Initially, this nickname helped elevate Jung Joon-ha's status and enjoyed a brief period of popularity. However, after the 'Kimchi Jeon Incident' in the 'Gourmet Special: New York Edition' in November of the same year, it sometimes took on a mocking connotation. Subsequently, its use in captions was restricted due to broadcasting censorship issues, but it reappeared in the 'Wrestling Special WM7' aired in the summer of 2010. Its last broadcast appearance was in late 2014, in a parody of "Eyes, Nose, Lips" sung by Yoo Jae-suk. Although largely forgotten on broadcast television, the term 'jjeori' continues to be used online to refer to people or things lacking presence or significance.
Meaning
'Jjeorijjang' is a nickname given to Jung Joon-ha by Park Myung-soo on 'Infinite Challenge,' combining 'geotjeori' and 'jjang.' Here, 'geotjeori' metaphorically refers to an outsider or someone lacking presence in the broadcasting industry, while 'jjang' means 'the best' or 'leader.' Therefore, 'Jjeorijjang' carries a somewhat paradoxical meaning of 'the best among the geotjeori' or 'the best among those lacking presence.' Initially, it served as a positive nickname, revitalizing Jung Joon-ha's stagnant broadcasting career, but later, depending on the situation, it was also used mockingly.
Target Audience
Since this meme originated from 'Infinite Challenge,' a program that enjoyed nationwide popularity, it was widely known to viewers of all ages who watched 'Infinite Challenge' at the time. It may be more commonly used by younger generations, particularly those in their late teens to early thirties, who are active users of online communities.
Examples of Use
- "I was just a 'jjeorijjang' at today's meeting. I couldn't say anything, just listened."
- "Maybe it's because I'm the youngest on this team, but I always feel like a 'jjeorijjang'."
- "In that game, I'm such a 'jjeorijjang' that I always just watch from the sidelines."
Usage Precautions
The nickname 'Jjeorijjang' was initially liked by Jung Joon-ha himself and even had a positive impact on his broadcasting career. However, after the 'Kimchi Jeon Incident,' it was sometimes used mockingly, and broadcasting censorship bodies criticized it as a 'Korean language-destroying nickname,' leading to its restricted use on air. Therefore, when using this meme, it's advisable to be cautious and consider the situation and the other person's feelings, as it can convey a negative meaning of lacking presence or being an outsider.
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