짜라빠빠

"Jjarappappa" is a song released by singer Jung Kwang-tae in 1985, and it was a popular tune used in recreation activities for elementary school students and teenagers from the 1980s to the early 1990s. Its popularity as a meme began when an IYF (International Youth Fellowship) group dance video, filmed in January 2004, was unearthed on internet communities. Particularly, from late 2012 to early 2013, the "Jjarappappa Dance" video spread widely through YouTube and online portal sites, creating a "Jjarappappa" craze, gaining significant popularity even among elementary school students in Gangnam at the time. Since then, it has been consistently referenced, being mentioned as an "inssa dance" in 2019, and appearing as a mission on the popular variety show "2 Days & 1 Night Season 4" in October 2021, thus intermittently continuing its trend.

The "Jjarappappa" meme primarily involves creating various parodies by utilizing the serious yet comical dance moves of the man in the IYF group dance video and the addictive song lyrics. The original song's lyrics are a simple repetition of "Jjarappappa," but they convey wholesome and positive messages such as "You are beautiful" and "You are trustworthy." As a meme, it is used by synthesizing these dance moves with other music or videos, or by altering the song lyrics to give them new meanings.

This meme is consumed by a wide age range, from middle-aged people who feel nostalgia for the original song, to young people in their late teens to early 30s who encountered the meme through internet communities, and even elementary school students. Thanks to its easy-to-follow choreography, it is accepted as enjoyable content by people of all ages and genders.

• The dance moves from the IYF choreography video are synthesized with other music or inserted into videos fitting specific situations to evoke laughter.
• Parts of the song lyrics, such as "즐겁게 빠빠빠 (happily ppappappa)," are changed to "BANG BANG BANG!" or lyrics are cut and pasted to create new phrases like "아~ 빡쳐 (Ah~ I'm pissed off)."
• Parody videos have been produced, drawing on the similarity between Pennywise's dance scene in the movie 'It' and the 'Jjarappappa' dance moves.
• A performance of the 'Jjarappappa' dance by someone wearing a horse head mask in a public place also became a hot topic.
• It is also utilized in popular culture content, such as when cast members are given a mission to perform the 'Jjarappappa' dance on variety shows.

"Jjarappappa" is pronounced roughly as "Jah-rah-pah-pah," with the "Jja" sounding like the "Jja" in "Jjamppong" (a Korean noodle dish), and the "ppa" sounds having a strong, emphasized 'P' sound.