우린 이것을 얼음이라 부르기로 약속했어요

This meme originated from a statement by Twitch streamer Sunba in 2020 and began to gain popularity. Since around 2023, its original meaning has somewhat diluted, and it is sometimes used with a broader interpretation.

Oo-reen ee-gut-seul ul-eum-ee-ra boo-roo-gee-ro yak-sok-het-ssuh-yo (Sounds like "ooh-reen ee-gut-sull ull-eum-ee-rah boo-roo-gee-roh yak-sok-het-ssuh-yoh")

"We promised to call this ice" is a widely used meme on the internet to address someone who uses an inappropriate word or establishes their own criteria outside of common sense. It's used to categorize the person attempting to initiate an odd topic as someone who is not socialized, by saying "We promised to call that ○○." It was primarily used in the context of emphasizing the social nature of language, and the basic form of the phrase became "We promised to call this XX. That is a social convention (or agreement)."

Over time, the original meaning, which emphasized the social nature of language, has somewhat diluted. Since around 2023, it is also used in forms like '~라고 하기로 했어요' (we decided to call it ~) simply to emphasize one's own point.

It primarily originated among internet broadcast viewers, especially fans of streamer Sunba, but has since spread across various internet communities and is now widely used across all generations.

• "Is this a Samdasoo bar? Haha, sorry, but we call this... ice? Hahahaha. Oh, sorry, but we decided to call this ice. Because that's a social convention."
• "We've now agreed that's not a diary. It's a social... a social convention."
• (Looking at decaffeinated coffee without caffeine) "It's problematic to call this decaf coffee. We decided to call this ice water. Because that's a social convention."
• "We promised to call this XX. That is a social convention (or agreement)."

This meme was originally used to emphasize the social nature of language, but since around 2023, its meaning has diluted, and it is also used simply to emphasize one's own point. Therefore, understanding and using its original meaning accurately can lead to more appropriate application.