제주도 찐 사투리

This meme originated from an interview video of Kim Jeong-ja, an elderly resident of Jeju-do affected by Typhoon Maysak, which was reported on JTBC News in 2020. It began to gain significant popularity in early 2022, particularly around March, when the interview video spread across online communities under the title "Unintelligible Jeju-do Dialect." The meme truly took off and became established after videos featuring hip-hop beats overlaid onto the grandmother's dialect gained immense traction.

The 'Jeju-do Jjin Saturi' meme stems from the extremely difficult-to-understand Jeju dialect spoken by Grandma Kim Jeong-ja in her JTBC news interview, and the awkward news subtitles that failed to accurately translate it. The unique nature of the Jeju dialect, which sounds almost like a foreign language to standard Korean speakers, combined with the grandmother's rapid-fire speech, brought about much laughter. In particular, comments reinterpreting the grandmother's words as hip-hop lyrics resonated widely, leading the Jeju dialect to be compared to a "hip-hop flow" or used as a humorous way to express situations that are hard to comprehend.

This meme is widely used among the younger generation who actively consume online content, primarily on internet communities, YouTube, and short-form platforms. As various parody videos are produced and shared, it has become a familiar meme to many internet users across all ages and genders.

"Jeh-joo-doh Jjin Sah-too-ree"

• When hearing something difficult to understand, people might say, "It feels like listening to Jeju-do Jjin Saturi."
• The grandmother's interview lines are reinterpreted as hip-hop lyrics or adapted to specific situations for humorous effect.

• Celebrities and YouTubers imitate the interview or create their own parody videos.

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• Especially the grandmother's concluding remark, "동네사람들" (villagers/neighbors), is memorable and often quoted to express frustration or surprise about a situation.