어느 새부터 힙합은 안 멋져 - 이찬혁

어느 새부터 힙합은 안 멋져 - 이찬혁

Uh-nuh seh-boo-tuh hip-hop-eun ahn mut-jyuh - Lee Chahn-hyuk

The phrase "어느 새부터 힙합은 안 멋져" translates to "Since when did hip-hop become uncool?" It is a lyric from a song by Lee Chan-hyuk (of AKMU). The meme is used to express a sense of disillusionment or disappointment with something that was once considered cool, trendy, or good, but has now, in the speaker's opinion, lost its appeal or quality. It can be used ironically or genuinely.

This meme originates from a lyric in the song "어느 새부터" (Eoneu Saebuteo) by Lee Chan-hyuk, a member of the South Korean duo AKMU. The specific line "어느 새부터 힙합은 안 멋져" (Since when did hip-hop become uncool?) gained popularity for its relatable sentiment and distinctive delivery.

It is used to lament the perceived decline in quality or coolness of a particular trend, genre, or phenomenon. People use it when something they once admired or enjoyed no longer meets their expectations, often with a touch of irony or nostalgia. It can be applied to various contexts beyond hip-hop, such as fashion, music, movies, or even social trends.

General internet users, particularly those familiar with K-pop and Korean internet culture. It resonates across various age groups who have experienced a similar feeling of something "losing its touch."