여기어때송

Yeogieottae Song

"Yaw-gee-uh-ttae Song" (여기어때송)

The Yeogieottae Song gained popularity starting in the winter of 2021, when the travel platform Yeogieottae first introduced an advertisement featuring Jang Beom-jun and Lee Young-ji as models, using the song. It quickly became popular due to its catchy melody and lyrics. Since then, Yeogieottae has continued to release new versions of the Yeogieottae Song advertisements every season, sustaining its widespread appeal.

The Yeogieottae Song is the advertising jingle for the travel platform 'Yeogieottae,' known for its repetitive and highly catchy lyrics and melody, which include phrases like "How about OO OO this year? How about it? How about it? When you travel, how about Yeogieottae?" More than just an advertisement, this song has evolved into a cultural phenomenon through various parodies, challenges, and remixes. It's often adapted into the form of asking "How about OO?" for specific places or situations, carrying the meaning of cheerfully suggesting or recommending something.

The Yeogieottae Song has become a beloved meme across all generations, spreading widely through various channels. Celebrities from diverse backgrounds and age groups have participated in its advertisements, and it has been disseminated through TikTok challenges, YouTube parodies, and even released as a karaoke track. It was particularly popular among the younger generation as content for challenges and parodies. Thanks to advertisements featuring entertainers of various ages, it has established itself as a familiar and popular tune for people of all ages and genders.