짱구야 아빠를 속인거니?

Jang-goo-yah ah-pah-reul so-gin-guh-nee? (Meaning: "Jjanggu, did you trick Dad?")

This meme originated on July 11, 2022, when an image of Hiroshi Nohara (Shin Hyeong-man) from Crayon Shin-chan was posted on Japanese Twitter. The following day, July 12, a YouTube Shorts video featuring a dubbing of this illustration by Kame, a YouTuber famous for his Hiroshi impersonations, gained significant popularity in Japan and drove the trend. In Korea, it first began to spread in the latter half of 2022, particularly through a post on the Manhwa Gallery on September 14. By February 2024, it experienced explosive popularity in the country. In 2025, DJ K-FORCE created a remix video based on this impersonation, which once again became popular on short-form video platforms.

The meme 'Jjanggu, did you trick Dad?' originated from an image of Hiroshi Nohara from Crayon Shin-chan pressing his face against a peephole and staring eerily, along with its dubbed video. It is characterized by evoking an uncanny valley sensation, particularly from his unfocused gaze.

The core meaning of this meme is that the video itself doesn't present a clear story, thus stimulating the viewer's imagination. There are mainly the following interpretations:

• Horror Interpretation: The dominant interpretation is that the person asking to be let in is not the real Hiroshi but something imitating him, and the family, aware of this, desperately tries not to open the door. The line in the video, "If not, Shiro is fine too," is sometimes interpreted as an implication that the family had already noticed the suspicious entity and brought Shiro (the dog) inside for safety, or that Shiro had escaped on his own. The fact that the door was not locked at the end is interpreted as an open ending, hinting at even scarier situations to come.
• Tragic Interpretation: Another view is that Hiroshi, having lost his family for some reason, has gone mad, unable to accept reality, and is aimlessly knocking on the door of an empty house.
• Humorous Interpretation: Some find it amusing, especially the line "If not, Shiro is fine too," or the idea that the door was unlocked all along and he was making a fuss for nothing.

In Korea, it has been adapted into forms like "Jjanggu, you said XX was fun, did you trick Dad?", used to express discomfort in a creepy atmosphere when one feels deceived after experiencing something based on someone else's word, only to find it different from reality. Notably, when expressing the opinion that the manga 'Karakuri Circus' was not fun, it was sometimes used under the name 'Karakuri Shin Hyeong-man'.

This meme gained popularity primarily among young people in their late teens to early thirties, who are active users of internet communities and short-form video platforms. It is widely consumed by both men and women who are familiar with internet culture, enjoying the reinterpretation of a familiar character like Crayon Shin-chan into something horrifying, and appreciating the 'uncanny valley' element.

• "Jjanggu, you said the Switch 2 was 500,000 won, but it's 700,000 won. Did you trick Dad?" (A joke related to Nintendo Switch 2 pricing)
• "Jjanggu, you said Karakuri Circus was fun, did you trick Dad?" (Used to express disappointment about specific content)
• It is used in videos and images where Hiroshi Nohara's face is composited onto various characters or situations, or where the original lines are parodied to create scary or absurd scenarios.

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This meme is based on Hiroshi Nohara's eerie expression and the creation of a horror-like situation, so it may cause discomfort to young children or those sensitive to horror content. Notably, the original YouTube Shorts video includes a 'jump scare warning,' and some parodies even contain warnings like 'disgust warning,' indicating its potential to cause visual and psychological discomfort. Therefore, when using it, it is important to consider these points and select appropriate situations and audiences.