...을!, 조림인간 - 최강록

This meme originated when Chef Choi Kang-rok earned the nickname 'Jorim Human' for his exceptional braised dishes on 'MasterChef Korea 2' in 2013. Later, around 2019, his past broadcast clips began to resurface through YouTube algorithms, bringing him renewed attention. In 2024, his appearance on Netflix's 'Black & White Chef: Culinary Class War' further boosted his popularity. Notably, his unique way of speaking and performance on 'Black & White Chef: Culinary Class War Season 2,' which aired from 2025 to 2026, led to the birth of the catchphrase "...eul!" and its explosive popularity as a meme.

This meme is broadly divided into two elements. First, 'Jorim Human' is a nickname Chef Choi Kang-rok earned for his exceptional skill in braised dishes on a cooking survival show. He was called by various braising-related nicknames such as 'Jorim Boy,' 'Jorim Fairy,' and 'Serial Braiser,' and he even left the iconic comment, "I'll braise everything." However, he later confessed that there was a time when he only 'pretended' to be good at braising, adding an unexpected charm.

Second, '...eul!' is a catchphrase originating from Chef Choi Kang-rok's unique way of speaking. While explaining a dish on 'Black & White Chef Season 2,' he trailed off mid-sentence and then suddenly exclaimed "...eul!", leaving a strong impression on viewers and establishing it as a meme. This expression perfectly showcases his somewhat clumsy yet unpredictable charm.

It is primarily popular among viewers of cooking survival shows and younger generations who actively consume online content, such as YouTube. As Chef Choi Kang-rok's past broadcast clips were re-highlighted through YouTube algorithms, a wide age range, from late teens to 30s, who are familiar with internet meme culture, enjoy using this meme.

• 'Jorim Human': "Tonight, I should try making braised hairtail like Chef Choi Kang-rok, the Jorim Human!" or "If you leave these ingredients to the Jorim Human, they'll be perfectly braised."
• '...eul!': Used when pausing mid-sentence or wanting to emphasize the next word. For example, "Today's lunch is kimchi stew...eul!" or "This assignment must be finished today...eul!"

The meme name "...을!, 조림인간 - 최강록" can be pronounced by English speakers as:

• "...eul!": Sounds like "uh-l" or "ool" (similar to the "ool" in "pull," but with a shorter vowel sound).
• "Jorim Ingan": Pronounced "Joe-rim In-gahn" (where "gan" rhymes with "gone").
• "Choi Kang-rok": Pronounced "Choy Kahng-rock" (where "Choy" rhymes with "boy" and "Kahng" rhymes with "gang").