강남 옵 헤이

The 'Gangnam Op Hey' meme began trending in early 2026. It particularly spread significantly among domestic Overwatch users around January 2026, following the popularity of "Jumeokwang Kim Doompy"'s Overwatch: Classic Doomfist gameplay video. Concurrently, "Jakgokgoemul"'s copy song, which incorporated Gangnam Style sound effects, rapidly gained popularity through algorithms.

This meme is derived from PSY's 'Gangnam Style'. It is characterized by cleverly cutting and inserting sound effects like 'Op', 'Eh~~~', 'Uh~', 'Hey', 'Sexy Lady', 'Sanae', 'Yeoja' (woman), and 'Ultungbultung' (bumpy) from specific parts of the song into various videos. It primarily utilizes syllables taken from 'Gangnam Style' lyrics or ad-libs, and sometimes other PSY songs like 'GENTLEMAN', 'Daddy', and 'That That' are also used. It is frequently employed by synchronizing 'Gangnam Op Hey' sounds with the Overwatch Doomfist character's skill combo: Seismic Slam - basic attack - Rising Uppercut. In Hanroro's '0+0' remix video, it is sometimes referred to as 'Gangnam Yeoja' (Gangnam Woman) or 'Ingan Yeoja' (Human Woman).

This meme is primarily consumed by young people aged 10 to 30, especially active within the gaming community and among Overwatch users. Due to the nature of internet memes, it is widely used across various online platforms, but it shows particularly prominent popularity in Overwatch-related content.

• Videos inserting 'Gangnam Op Hey' sound effects when the Overwatch Doomfist character uses the Seismic Slam - basic attack - Rising Uppercut combo.
• Cases where an 'Op' sound is inserted along with a farty sound in Hanroro's '0+0' remix video.
• Parody videos using lyrics like "During the day, a woman; at night, sleep, op op op op op"

• Parodies using 'Gangnam Op Hey' sound sources in gameplay videos of other games like Minecraft and Valorant.

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Gang-nam Op Hey